5 Crucial Signs It’s Time for a Website Redesign

A decade ago, any business with a website was considered cutting edge. Today, it’s a much different reality. Every company is expected to have a well-designed, easy-to-navigate, and engaging website. If your business growth has stalled, it could be because your website isn’t delivering what customers want.

According to research by Stanford University, 75% of people judge a company’s credibility based on its website design. This stat backs up one of the most obvious clues that you need a website redesign. People can see and understand when a company’s web design doesn’t align with your branding. But, there are additional signs to indicate your company is ready to undergo a website redesign. Here are some of the top signs that it’s time for a website redesign. 

1. Poor Mobile Experience 

Last 2015 Google rolled out a new algorithm that penalized the ranking of websites that were found to not be mobile-friendly. This came as a result of more people searching on mobile devices rather than on desktops. Today, nearly 75% of users prefer a mobile-friendly site but it’s still surprising that a lot of websites are not mobile-friendly. If you are unsure if your site is mobile-friendly or not – get in touch with us. We’d be more than happy to check it for you. 

2. Text Heavy Website Pages 

Having a text-heavy site falls under the umbrella of an outdated site. The thing is: we live in a visual world. If your site has more words than images or icons and graphic design then it’s time for a website redesign. No one wants to scroll through a text-heavy site. It’s uneasy in the eyes, overwhelming and people won’t likely understand what you are trying to convey because of information overload. 

3. Your Website Loads Slowly 

If you can take a nice long walk around your apartment while your website is loading then you need a new website design. Slow-loading websites frustrate and annoy people. Mostly everyone today wants everything in an instant. If your website can’t provide what customers are looking for – they will leave your site and visit a different one. A new redesign will help to boost your load times and make your site more engaging for your clients. 

4. It’s Hard To Navigate Through Pages 

From search rankings and bounce rate to conversions and user satisfaction, navigation can affect nearly every aspect of your website’s performance. When visiting your website for the first time, users should be able to easily find specific content. If it’s difficult or confusing to navigate, visitors won’t stay long nor will they engage with your business. A website redesign will help you ensure that your content is easily findable within just a few clicks on your site. 

5. Low Visibility In Search Engines 

Your website should have a website but it needs to be more than a placemat on the web. If your customers and potential customers can’t find your website – then it will be useless. One of the many reasons why you might be getting low or no visibility is because your website does not have an updated design and quality content. You can bet working with a web design agency in Dubai that keeps SEO in mind will be able to do so much for your business. That’s why we’re here! Let’s work together. 

Contact us today for a free consultation about website redesign. Our team of web designers would be glad to help you redesign your website to make your business thrive in today’s competitive world. 

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