Google’s Recent Updates Combatting AI-Generated Spam in Search

Artificial Intelligence

Whilst AI is bringing in lots of benefits to all aspects of the online world, it is also fuelling online spam in ever increasing volumes, in March 2024, Google made some significant changes to it’s search policies to try to combat this. I asked Grok to write an article on this, see the results below. […]

8 Ways to Increase Sales Through Digital Marketing

In today’s competitive environment, customer feedback has never been more important. People are most likely to trust you and buy a product or service from your business if they hear positive things about you.

6 Easy Ways To Prepare for Post-Cookie World

Google has announced that it will deprecate third party cookies by the end of 2023 due to security and privacy reasons. Now what? If you’re a digital marketer, advertiser, or business owner, you probably already know that this will reshape the future of digital marketing.  What are third-party cookies?  To put it in simple terms, […]